Why Insurance Leads are Profitable
If you are a beginner when it comes to affiliate marketing, consider advertising for insurance companies. The commission tends to be very generous, with some programs offering $75 or more per sale. This means if you can generate just 100 sales, you will make $7,500. The hard part is figuring out how to do such things without breaking one’s budget. The keyword ‘insurance’ alone can be worth over $1,000,000 if one decides to advertise through Google Adwords. So, if you don’t have that kind of money, you may want to consider a cheaper alternative: insurance leads.
Insurance leads can actually be better than an Adwords click, since they allow you to advertise to individuals in a more personal way through direct mail campaigns. With insurance leads you’ll get a list of names and addresses of people who are interested in whatever type of insurance program you’re offering. Some companies will offer more specific demographic information within each lead, giving you a further advantage when creating your campaign.
Several types of insurance leads are available. These include: Medicare leads, health insurance leads, homeowner insurance leads, mortgage insurance leads and life insurance leads. A brief description of each of these is provided below.
1. Medicare Leads
How can Medicare leads qualify as insurance leads? It’s simple. Medicare is a type of health insurance given by the government to lower-income individuals. This means that Medicare leads are really just a corollary of health insurance leads.
2. Health Insurance Leads
Health insurance leads are in plentiful supply considering 47 million Americans do not have health insurance. This figure doesn’t include people who do not have full coverage, a demographic also covered with most health insurance leads.
3. Homeowner Insurance Leads
Homeowner insurance leads provide information regarding people who are looking to obtain or change their homeowner insurance providers. Most homeowner insurance leads will encompass people buying a new home. This is because many mortgage companies won’t grant loans if clients do not have appropriate homeowner’s insurance.
4. Mortgage Insurance Leads
Mortgage insurance leads can encompass people who are looking to get a mortgage or individuals who already have one. Basically, through mortgage insurance leads, you would advertise services in which a mortgage company would allow for a lowered monthly payment should the customer default on their bill. There is also a type of mortgage insurance that will fully cover a person’s payments should they die. This is called mortgage protection insurance. Many mortgage insurance leads, particularly older ones, would also be interested in such a service.
5. Life Insurance Leads
Life insurance leads usually include older people looking to ensure their families will be financially provided for once they pass. This is not to say that sometimes younger people can’t serve as a decent life insurance lead, especially since some people take out life insurance plans to help lessen the burden of any unforeseen tragedies.
Regardless of the insurance leads you get, you will want to make sure that once you mail out your flyer, you create an advertisement that is enticing and contains plenty of contact information.
Disclaimer:This blog or article is for information purpose only, and should not be treated a professional advise or price protection guarantee. This blog is mainly used for search engine optimization and other commercial purposes and it is advised that readers seek professional consultation in the field of interest for more information.
Black Book Data was founded by Jessica Dietrich and Aaron Smith, two industry professionals looking to provide clients with a better data buying experience. Black Book Data is here to help businesses achieve better results from their direct marketing efforts. We have a dedicated team that will work hard to make sure you are well taken care of from the moment you contact us for the first time.
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